Value Creation Model of AEON MALL
Business Environment/Mega Trends
Japan
- Falling population/advancement of aging society
- Withering regional economies/concentration of population in cities
- Transition from the consumption of things to the consumption of values
- Rise of the EC market/commoditization of the market
Overseas
- Economic growth in Asia/expansion of the middle-class population
- Advancement of the Asian economic bloc (FTA network)
Values benefitting stakeholders
Customers
- Provision of daily luxury and amusement
- Creation of a livable and attractive community
Local communities
- Revitalization of the regional economy by creating employment
- Contribution to the creation of new regional charms
Partner companies
- Provision of growth opportunities and support for sales expansion based on partnership
Employees
- Provision of job satisfaction that will contribute to local communities
- Provision of a place for growth opportunities for each employee
Shareholders and investors